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Creative Tech Blog

Articles focused on the intersection of creativity and technology.

  • Writer's pictureMarcelo Lewin

Adobe MAX Day 2

Transitioning to Filmmaking Day 29: Adobe MAX Day 2

Welcome back to day 2 of Adobe MAX. Another full day of networking, learning and of getting inspired!

Today, I attended two sessions: Explore Cloud First Workflows & Real Time Collaborations and Shooting and Editing Interviews in Premiere Pro.

Explore Cloud First Workflows & Real Time Collaborations

In this session, moderated by Richard Harrington, they showed off, along with Fuji Film cameras that allow you to shoot and upload directly, via a cell phone connection, to so your editors can edit in real time as the footage is coming in.

In fact, they did this live. They had multiple people around LA with their Fujifilm Cameras connected via zoom and editors back in another remote location getting the footage and editing it live. We could see the camera folks shoot stuff and immediately upload to (the audience was asked to log into so we can follow along and see the footage being uploaded). We were also able to speak with the camera folks directly via zoom and ask for particular shots while they were there, and then we'd see the shots come into It was really cool.

They then offered us to do our own cut using the footage they shot. We had access to all the footage via The final cut is due Saturday and the person with the best cut will win a FujiFilm camera. Below you can see my cut that I submitted (keep your fingers crossed for me!)

Shooting and Editing Interviews in Premiere Pro

Shooting and Editing Interviews
Shooting and Editing Interviews Session at Adobe MAX

Abba Shapiro presented another great session, this time, he gave some great tips on how to shoot and edit interviews in Premiere Pro. Below are my notes from that session.

Production Tips

  • Do your homework prior to the interview.

  • Develop a rapport with the person you are going to interview.

  • Don't ask "yes" or "no" questions.

  • Have a conversation with them prior to the interview.

  • List and ask follow up questions.

  • Don't jump in (cut them).

  • Remind them the viewer won't hear the question you ask them.

  • Don't be afraid to ask for another take.

  • Ask them if they can say it again, but more precisely.

  • Interview the person with editing in mind.

  • Shoot in 4K so you can reframe in post, do precise zooms and can punch in and out whenever you want.

  • Shoot a white card (next to their face) for proper white balance.

  • Shoot B-Roll.

  • Leave room for graphics.

  • Shoot on the same side of the screen.

  • Record room tone.

  • Don't shoot with a window behind subject.

  • Keep in mind the background.

  • Use microphones.

Post-Production Tips

  • Tighten the interview and cover up jump cuts with b-roll.,

  • Use morph cut (keep the cut short).

  • Use "Dip To Black or White" for transitions.

  • Use Text Based Editing to find the important sentences.

That's it for today. Until the next entry!

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